Creating a more considered digital experience for a highly connected private client network.
Case study 03.0Aretē
Aretē operates within the world of private clients, family offices and specialist advisory services.
The brand needed a digital presence that reflected the quality of its network and the relationships at the heart of the business. Something sophisticated and credible, but also warm, human and accessible.
Our work focused on developing and refining the digital experience, helping translate the Aretē proposition into a platform that feels cohesive across its different audiences and services.
- Client
- Aretē Private Client
- Sector
- Private clients and family offices
- Live
- areteprivateclient.com ↗
A quiet, classical identity built on a single emblem and a wide-set wordmark. Excellence of character, in every detail.
The real luxury is trust.
From public-facing pages and member profiles through to a private members' library and directory, every element needed to feel considered, intuitive and consistent with the wider brand.
Building a digital home that reflects the calibre of the network while making the experience simpler, more connected and more useful for the people within it.
- 01Digital creative direction
- 02Website design and development
- 03Website copy and messaging
- 04Member profiles and directory
- 05Private members' area and library
- 06Family Offices & Principals content
- 07Testimonials and editorial pages
- 08Digital brand assets and email signatures
- 09Ongoing website development and refinement
